Latest Articles
12 Mar, 2024
What is SEO?
According to Wikipedia, Search Engine Optimisation (SEO)is the process of optimising the visibility of a website in the unpaid (or natural) results of a search engine.
12 Mar, 2024
A Business Website: how much does it cost and what to look for?
Now that I have warned, I can speak from experience: In a “normal” SME, there is no time to manage websites, produce newsletters, or track AdWords campaigns. In a "normal" SME it rarely pays to hire employees with know-how for these tasks, not least because there is also no one who manages that team. What is a “normal” SME? It is a (micro or) small company where human resources are totally focused on business and day-to-day tasks. It was for this reason that we decided to create Clínica do Site.
12 Mar, 2024
5 fundamental questions before redesigning your website
You have already made the decision to redesign your company's website and want to have everything ready as soon as possible. After all, time is money and a redesign is always intended to improve, right? Normally, yes, but before moving on to the website redesign, you have to ask yourself these five questions, otherwise you may be losing users and… customers.
12 Mar, 2024
Keep your site’s SEO in shape
We all know why miracle diets don't work in the long run… because Rome and Pavia were not built in one day! At Fuzelift we constantly receive budget requests to improve website SEO, that is, the positioning in search results. Although we can always improve many aspects, the truth is that the results are radically better if our client helps us.
12 Mar, 2024
Social Network Management
Here are 8 reasons to go on vacation and become better at work, as pointed out by Robert Locke, a scholar, expert, and enthusiast in relationships and motivation:
12 Mar, 2024
Ready? The 14 fundamental steps to launch your new website
It's been a few months since you started planning your company's new website. You hired an agency to take care of its design, you worked hard to get the contents, compile everything and move on to the new website ...
12 Mar, 2024
How to apply GDPR to digital marketing
The new personal data protection regulation comes into force on 25 May 2018 and the new rules apply to all companies that process personal data of people residing in the European Union. Is your digital marketing strategy ready?
12 Mar, 2024
In Portugal: Inbound Marketing or Outbound Marketing?
Let's be honest: the digital age is here, and it's shaping our present and future in profound ways. Whether we embrace it or not, the internet has become an integral part of our daily lives, promising to revolutionize how we live, work, and interact. Marketing, too, has undergone a significant transformation. Gone are the days when simply generating sales sufficed.
12 Mar, 2024
5 steps to take a new website to the top of Google searches
Remember, the journey to reach the top results on Google may be lengthy, but it's a worthwhile endeavor. Unlike investments in AdWords or Facebook Ads, achieving top rankings on Google can yield lasting results without ongoing financial investments. Instead, your time will be spent monitoring results and creating new articles.
12 Mar, 2024
Create your first Facebook Ads campaign in less than 15 minutes
Betting on digital marketing is indeed a valuable opportunity, but to truly elevate the quality of your ads and extend the reach of your content, it's essential to familiarize yourself with the best strategies by staying updated on current trends and changes in the industry over time.
12 Mar, 2024
7 steps to create good SEO content
Creating good content for SEO is very important for anyone who wants to ensure that their product or company is seen online in a credible way, creating relationships with new Customers. The more interesting your articles, the more likely users are to share or subscribe to an email list.
12 Mar, 2024
SEO for eCommerce: 10 fundamental rules
In the competitive landscape of online commerce, standing out and driving desired sales can seem daunting, but it’s entirely achievable through a well-executed SEO strategy for e-commerce. SEO (Search Engine Optimization) strategies enhance the structure and functionality of a given online space or network, ensuring more targeted and efficient operation, ultimately leading to greater success. […]
12 Mar, 2024
How to sell more online: 10 simple and very effective suggestions
In today’s digital age, the internet presents vast opportunities, with e-commerce emerging as a prominent avenue to reach consumers. However, entering the online market also means navigating through fierce competition, where deploying effective digital marketing strategies becomes crucial for success. In the process of establishing an ideal online business to drive increased visits, better receptivity, […]
12 Mar, 2024
LIVE EVENT: Digital Marketing with great results
As part of the 15th anniversary celebration of DNA Cascais, several online events were organized. Clínica do Site enthusiastically accepted the invitation and challenge presented by DNA Cascais, providing us with the opportunity to assist businesses in the county (and beyond) in enhancing their online promotion of products and services.
1 Aug, 2023
All About Online Sales: How To Get Started And Succeed!
In 2024, few companies can afford to ignore digital channels. Selling online presents an excellent opportunity to expand the customer base, reduce operational costs, gather valuable data for business optimization, and drive global growth through automation. However, the journey may encounter obstacles if key considerations are overlooked. The advantages of online sales undoubtedly outweigh the […]